According to a recent report "Anti-ageing creams 'ineffective'",some skin specailist claims that anti-aging creams do not really stop ageing. Research has been done on various methods used by people to get younger looking skin in the UK. It stated that one of the reasons that people are worried about looking old because they are afraid of losing their jobs. This suggests that our society often judge people by their looking and appearence, especially in work places. People are less frequently judged by their personality or their ability of doing the jobs. Also, this tells us that many women often waste their money on cosmetics that do not work for them.
Also, the United State Food and Drug Administration has released a report. In the report, the Department of Health and Human Services stated that there are many reasons causing hair loss and one of them is using cosmetics, like hair dyes. Some hair dyes contain some harmful chemicals which causes allegy and this allegy is the actual cause of the hair loss.

More information on hair loss can be found in "Hair! From Personal Statement to Personal Problem"
www.clairol.com, www.loreal.com
The ideal women's body shape is decided by the society that they are living in. Fashion, different advertisements and latest technology make a lot of difference on women's behavior. Women are influenced by their culture's definition of beauty. The society tells women what they 'should' behave, this means women do not always act what they wish to, but they act as the society wants them to.
For example, fashion determines what cosmetics people should use. Whatever the fashion says is good, everyone will say good and buy them. If people follow the fashion trend, then they will be called fashionable. Those who do not follow will be called out-dated and unfashionable. This is why women spend so much money and time on cosmetics. They want to impress others by their appearance. Women want to hear "You are beautiful." or "You have a nice figure." They will try to use many cosmetics to achieve that.
Women should not be trapped by the society and their culture. They should act what they think is comfortable and right for them, no matter what other people say or think. Don't let others to make the decision for you. YOU MAKE YOUR DECISION.