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News Service

News Service:

Annette Hacker, manager,
(515) 294-3720

Office: (515) 294-4777

10-18-04

Contacts:

Pat Miller, Committee on Lectures, 515-294-9935

Brad Shrader, College of Business, 515-294-3050

Kevin Brown, News Service, 515-294-8986

Business ethics post-Enron topic of Oct. 27 ISU Presidential Lecture

AMES, Iowa -- Brad Shrader, professor of management in Iowa State University's College of Business, will present the fall 2004 Presidential University Lecture at 8 p.m. Wednesday, Oct. 27, in the Great Hall, Memorial Union.

Shrader will talk on "Business Ethics After Enron: Looking Good Versus Being Good." A reception and student display will be held at 7 p.m. in the Oak Room, Memorial Union. The events are free and open to the public.

Shrader is a nationally known expert in strategic management and business ethics. He researches the relationship between corporate social responsibility and company performance. He also is active in executive education programs, presenting business ethics seminars at the Iowa School of Banking. He is on the editorial boards for the Decision Sciences Journal of Innovative Education and the Journal of Managerial Issues.

In the past few years, corporate icons such as Enron, WorldCom, Tyco and Halliburton all have experienced lapses in corporate, professional and personal ethics. Those names are now more closely aligned with images of greed and power than with business success, Shrader said. These firms put "looking good ahead of being good."

The result has been a growing mistrust of corporations and their managers by the public, Shrader said. The good news is that many businesses are re-evaluating their corporate structures and policies to reinforce business ethics at all management levels.

The Presidential University Lecture Series was created to highlight faculty excellence in learning, discovery and engagement. Members of Iowa State's faculty present lectures from their areas of expertise on topics of interest to the general public.

Iowa State University President Gregory Geoffroy, following a nomination process, selected Shrader this semester. A $1,000 award accompanies the distinction.

Information is online at http://www.bus.iastate.edu/OUTREACH/pres_lecture.asp.

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Quick look

Brad Shrader, professor of management in Iowa State University's College of Business, will present the fall 2004 Presidential University Lecture at 8 p.m. Wednesday, Oct. 27, in the Great Hall, Memorial Union. Shrader will talk on "Business Ethics After Enron: Looking Good Versus Being Good." A reception and student display will be held at 7 p.m. in the Oak Room, Memorial Union. The events are free and open to the public.