Informative Speech Unit Lecture Notes
What follows are some of the basic issues raised in lecture
during
the Informative Unit. Based largely on just the PowerPoint
slides,
these notes are not a substitute for attendance at lecture.
Discussion,
exercises, videos, and examples cannot be translated to the web
site.
Your textbook and workbook provide additional valuable
information.
The Informative Speech Assignment requirements are clearly outlined in
the workbook. |
“I believe anyone can conquer
fear by doing things he fears to do, provided he keeps doing them until
he gets a record of successful experiences behind him.”
Eleanor
Roosevelt
August 31: Informative
Speaking: Where do you begin? At the end! Topics, purposes and
speech
structures
I. Informative Unit: Building Confidence through experience
1) Introductory Speeches [All
done!]
2) Paired Perspectives Speeches
topic forms can be submitted any
time now
present in Labs Sept. 10 and 12
3) Informative Speeches
workbook pp. 18-21
Topic forms due anytime now (WebCT by Sept. 7)
Preparation Outlines due by September 24.
II. Using Arrangement to Build Clarity and
Confidence
A. Determine your specific purpose and central idea.
1. Specific
Purpose is a way to articulate the GOAL of the speech.
--one idea, To inform my
audience.....
2.
Central Idea is a way to condense the Content of the speech.
--like a thesis statement; it reflects the points you want to make
3.
Specific Purpose Example:
To
inform my audience of the ways handwriting analysts determine
personality
traits by examining a person's writing.
4.
Central Idea Example
Handwriting
analysts try to determine personality traits by examining the
consistency,
angularity, and size of a person's writing.
5.
Phrasing Main Points Example
I.Handwriting
analysts try to determine
personality traits by examining the consistency of a person's
handwriting.
II.Handwriting
analysts try to determine
personality traits by examining the angularity of a person's
handwriting.
III.Handwriting
analysts try to determine
personality traits by examining the size of a person's handwriting.
B. Topics and Purposes....
1. Follow advice on the assignment
descriptions
Esp. for the Info speech see pp.
18-19
in the workbook.
Ask yourself:
Does it fit the
assignment/situation?
Does it pass ethical guidelines?
Does it have substance?
How can I engage my audience about this topic?
Do I care about it?
2, Where do you begin?
At the end!
Identify your goal using Specific Purpose Statements and Central
Ideas
Specific Purpose Tips
Does my audience need this
information?
Is it usable?
Is it enlightening?
Do pick a topic for which you can find at least three good sources.
Don't pick a topic that makes the job more difficult for you.
Do pick a topic that you can enjoy.
C. Main Point Guidelines:
2-5 main points
keep them separate
use parallel wording
balance your attention to each main point
use strategic ordering
In lecture we did a memory and structure experiment.
D. Strategic Ordering is the Key.
1. Identify the organizational
method
used in each of the following sets of main points.
I. Cesar Chavez is best known for his efforts to protect the
rights of Hispanic farm workers in California.
II. Cesar Chavez was also a tireless advocate for Hispanic
racial and cultural pride in general.
Specific Purpose: To inform my audience of the major accomplishments of
Cesar Chavez.
This is Topical Order
The most common organizing
strategy.
Perfect structure for speeches about types of things or speeches
that list aspects of a topic.
To use it well, the points must have a clear link or theme.
This structure offers only limited strategic benefit.
2. Identify the organizational method used in each of the
following
sets of main points.
I. The game we know as golf originated in Scotland during the 15th
century.
II. Most of golf's rules and traditions developed during the 19th
century.
III. Professional golf tours for men and women emerged
during the 20th century.
IV. Today golf is at a peak of popularity among every day players
and as a spectator sport.
Specific Purpose: To inform my audience of the historical
development of the sport of golf.
Chronological Order
This is Chronological Order
Main points are arranged according
to a time sequence.
Process speeches are usually chronological.
Speeches about events and about people can use chronological order.
There is a strong psychological benefit to this structure.
3. Identify the organizational method used in each of the
following
sets of main points.
I. Caused by the bite of infected mosquitoes, West Nile Virus is
spreading throughout the United States.
II. The effects of West Nile Virus include flu-like symptoms,
convulsions, swelling of the brain, and sometimes, death.
Central Idea: West Nile Virus is spread by infected mosquitoes
and
results in serious illness.
This is Causal Pattern: Only 2
main points
Certainly has psychological benefits since causal reasoning is a
way that we process information in the world.
Can run cause to effect as in the above example, or it can
run effect to cause:
I. Studies have shown increasing levels of bacteria inside Iowa’s
grocery stores.
II. The bottle bill is responsible for this health hazard.
Causal patterns lend themselves to persuasive speeches of
fact.
Causal patterns can be used for informative speeches
especially for medical topics i.e. causes and effects
of diabetes
4. Identify the organizational method used in each of the
following
sets of main points.
I. The outer layer of the skin, the epidermis, is about as thick
as a sheet of paper.
II. The middle layer of the skin, the dermis, is 15 to 40 times
thicker than the epidermis.
III. The innermost layer of the skin, the subcutaneous tissue, is
by far the thickest layer.
Specific Purpose: To inform my audience about the characteristics
of the layers of the skin.
Central Idea: The outer, middle and innermost layers of the skin each
have distinct characteristics.
This is Spatial Pattern
Follows a directional pattern:
outside to inside; east to west,
top to bottom etc.
Great for informative speeches about places or for historical
topics.
There is some psychological benefit to this pattern, especially
with visual learners.
5. Identify the organizational
method used in the following set of main points.
I. Childhood obesity has reached crisis proportions in the United
States.
II. Solving the problem will require changes in attitudes, eating
habits, and exercise.
Specific Purpose: To persuade my audience that the U.S. must take steps
to solve the problems of childhood obesity.
Central Idea: Childhood obesity is a serious problem in the U.S. that
must be addressed through changes in attitudes and the adoption of
healthy habits.
This is Problem-Solution: Only 2 main points
Used most often in persuasive
contexts.
It has a strong psychological benefit.
You first prove that something is broken.
And then you fix it.
Practice: Can you
correctly identify
the pattern of organization used in each of the following sets of main
points?
I. The first area in the recycling plant is the collection
room.
II. Beyond the collection room we come to the sorting area.
III. Conveyor belts from the sorting area take like
materials
to the processing facilities.
IV. From the processing facilities, the processed raw
materials
are shipped to manufacturers.
I. Recycling has its roots in pioneer culture.
II. Modern recycling efforts emerged in the 1970s with the rise
of environmentalism.
III. Today, recycling has become a multimillion dollar industry.
I. Communities are turning to municipal recycling
programs
for various reasons.
II. The effects of municipal recycling programs include reduced
use of landfills and reduced pollution.
I. The United States faces a serious landfill crisis.
II. The United State's landfill crisis can be met by the
adoption
of mandatory recycling programs.
I. One way to recycle is to reduce your use of packaging.
II. Another way to recycle is to reuse materials whenever possible.
III. A final way to recycle is to collect and turn in used
materials that can be remanufactured into new material.
I. One cause of the Civil War was the economic disparity
between
North and South.
II. A second cause of the Civil War was the disparity in ideas
about
the nature of the federal government.
III. A third cause of the Civil War was the institution of
slavery.
Check
your answers!
Conclusion. Attention to Arrangement will
have a positive
impact
on your messages.
- Good organization is linked to audience comprehension of
your message.
- Good organization is linked to retention of your message.
- Good organization is linked to the audience’s ability to use
your information.
- Good organization improves your credibility and
persuasiveness.
We Closed with Quiz 1.
Looking ahead:
Paired
Perspectives
Speech VERSUS
|
Informative
Speech
|
- 4 minutes
- Two people!
- Simple topic and structure; no required sources
- Points grading looking primarily at the parts of the
speech—the structure, not delivery
- Visual aid suggested
- One note card
|
- 6 minutes
- More fully developed; 3 cited sources min.
- Graded holistically; feedback on all parts of the
presentation, esp. structure and delivery
- Visual Aid required
- Formal outline required
- Extemporaneous delivery
|
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