Strategic Planning

Lektor: John Wong

Strategic Planning

"The process by which the guiding members of an organization envision its future and develop the necessary procedures and operations to achieve that future"

What Strategic Planning Does
It provides both the direction and the energy to move in that direction

The focus is on the process of planning, not on the plan that is produced

Successful strategic planning is characterized by organizational self-examination, confronting difficult choices, and setting priorities

What Strategic Planning is Needed?
Changes in the environment and the clientele served by the organization necessitates a systematic approach to anticipate and respond to these changes so that the organization can more effectively and efficiently meet the needs of its clientele

It is a systematic way for managing and coping with change and coping with the unknown

It involves the belief that the future can be influenced and changed by what we do now. It therefore helps the organization to create its future

More than Envisioning
Strategic planning also requires setting clear goals and objectives which are realistic, objective, and attainable.

Careful implementationo of the plan is critical to the attainment of the goals and objectives (reaching the planned future state) during specified periods of time

Strategic Decisions
Strategic decisions determine what an organization will do

Tactical Decisions
Tactical decisions determine how and when something will be done

Nine Keys for Shaping Strategic Success

  1. Base decisions on values
  2. Make the mission crystal clear
  3. Sound a rallying cry
  4. Persevere
  5. Empower people--all the people
  6. Promote and reward risk taking
  7. Encourage innovation
  8. Monitor and manage down board
  9. Maintain a market focus

Strategicke Planovanie

"Proces, v ramci ktoreho veduci clenovia orgaizacie planuju jej buducnost' a formuluju potrebne postupy a cinnosti na dosiahnutie tejto buducnosti"

Prinos Strategickeho Planovania
Udava smer a vytvara energiu na postup tymto smerom

Zamer je na proces planovania, nie plan, ktory sa vytvara

Uspesne strategicke planovanie je charakterizovane vlastnym prehodnotenim organizacie, konfrontaciou zlozitych vyberov, a zadavanim priorit

Preco Je Strategicke Planovanie Dolezite?
Zmeny podmienok a klientely, ktorej organizacia sluzi, vyzaduju systematicky pristup pri predvidani a reagovani na tieto zmeny tak, aby organizacia mohla vyhoviet' potrebam svojej klientely efektivnejsie a hospodarnejsie

Je to systematicky sposob riadenia a zvladania zmien a neznameho

Je v nom obsiahnuta viera, ze buducnost' mozno ovplyvnit' a zmenit' tym, co vieme dnes. Preto pomaha organizacii vytvarat' jej buducnost'.

Viac Nez Predvidanie
Strategicke planovanie tiez vyzaduje zostavenie jasnych ciel'ov a zamerov, ktore su realne, objektivne a dosiahnutel'ne.

Pre dosiahnutie ciel'ov a zamerov je kriticka dokladna realizacia planu (dosiahnutie planovaneho buduceho stavu) v priebehu urcenych casovych obdobi

Strategicke Rozhodnutia
Strategicke rozhodnutia urcuju co bude orgnizacia robit'

Takticke Rozhodnutia Takticke rozhodnutia urcuju ako a kedy sa nieco urobi

Devat Klucov K Vytnvoreniu Strategickeho Uspechu

  1. Zalozit rozhodnutia na hodnotach
  2. Poslanie musi byt' absolutne jasne
  3. Vydat' jednoznacny povel
  4. Zotrvat'
  5. Dat' l'ud'om pravomoc -- vsetkym
  6. Podporit' a odmenit' riskovanie
  7. Povzbudit' k iovaciam
  8. Sledovat' a riadit'...
  9. Udrzat' trzny zamer
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